Leveraging Workflow Automation in Sage CRM

The workflows you incorporate into your business processes can be a competitive advantage.  When your workforce adheres to pre-defined and repeatable best-practices, your business is more efficient, your product or service more consistent, and you avoid having...

Defining the Need for Customer Relationship Management

Deciding to invest in and get on board with CRM software is one of the best things a company can do to secure its place at the top of the market pyramid. Customers, after all, are the most important thing to a business. Without the customers, the product and services...

Develop Positive Customer Relationships with CRM Software

Do you value your customers as much as you should? As every business owner knows, a business will not succeed without its customers; therefore, it’s important for companies to continually monitor and strengthen their relationships with the people who invest in their...

Improve Customer Retention with CRM Software

Do you ever wonder what keeps customers at a specific business and what drives them away? A customer’s loyalty is no longer based upon the quality of the product; it has much more to do with the cost of the product and the type of service they receive. If customers...

5 Principles of CRM Security

CRM is a fertile ground for security breaches. By their nature, most CRM applications involve mobile devices, such as notebook computers that employees bring into the field, and many applications use wireless connections to talk to the server. As a general rule, any...