by ASI | Mar 30, 2011 | CRM
Businesses use customer relationship management (CRM) systems to get a better understanding of who their customers are, what they are buying (and not) and how loyal they are. But if you are not running the right reports, you may not be getting an accurate picture of...
by ASI | Dec 30, 2010 | CRM
We found an interesting article on CRMToday.com regarding the projected impact of Social Media on CRM systems. As businesses are seeing the benefits of taping into social media, it makes sense that utilizing CRM systems to help manage them is the next logical...