by ASI | Apr 3, 2012 | ASI News
Can you picture a sales representative in today’s mobile world, driving from appointment to appointment with a rolodex parked on the passenger seat, next to a paper map? If you asked a sales professional to pick the one thing he requires to function, chances are...
by ASI | Mar 8, 2012 | ASI News
Many businesses in the business to business sector are understandably baffled by the widely bandied phrase CRM. What does it mean? This neat definition explains it in a nutshell: CRM is a strategy for managing a company’s interactions with customers, clients and...
by ASI | Nov 4, 2011 | ASI News
Set new standards for customer service, improve loyalty and retention, and boost sales. When Customer Relationship Management (CRM) is integrated as part of your MAS 90 or 200 system, you can easily profile, track and target customers for a better bottom line. You get...
by ASI | Oct 7, 2011 | ASI News
Customer Relationship Management (CRM) is often misrepresented as a simple contact management tool when, in fact, it can manage every aspect of your customer interactions. When you are reaching out to a prospect, it’s important to know how many times they have...
by ASI | Sep 9, 2011 | CRM
Targeting the right customers has been more of an art than a science for far too long. Because of the advanced tracking available in CRM, companies are now able to leverage that intelligence to target the exact customer they are seeking. These four simple steps will...