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Does Your Company Have a Social Media Policy in Place?

by Cooper Black | Aug 24, 2015 | social media, Technology

Social media is a great tool for connecting with your customers, promoting your products and services, and finding out more about important business trends. The most successful companies know how to use social media well, and even include it in their day-to-day...

Why Social Media Matters in Customer Engagement

by Cooper Black | Jul 7, 2015 | Client Management, CRM, social media, Technology

CRM Tips: Using Social Media to Connect and Engage with Customers While it’s obvious that technology has changed many things about society, many businesses are still operating on old-school principles when it comes to customer engagement. In the past, businesses...

How Your Business Utilizes Social Media Matters

by Cooper Black | Feb 17, 2015 | Business Technology, social media, Technology

A conversation is occurring everyday between you and your customers, whether you are aware of it or not. How is your company managing that conversation? Are you taking part in the crucial conversations, or are you so out of touch with your customers that you don’t...

Social Media Usage Translates into More Business

by Cooper Black | Oct 30, 2014 | social media, Technology

The popularity of social media is hard to ignore. If you turn on the news, you’ll probably here something about the ramifications of social media on our society. While the presses taut that social media leads to a disconnect in relationships, the opposite proves to be...

What Every Business Needs to Know About Social Media

by Brian | Jun 30, 2014 | social media, Technology

Like it or not, social media has become a viable marketing tool in today’s day and age. In the past, marketing consisted of businesses “showing up” where their customers were (print ads, billboards, product demonstration booths); today, marketing consists of offering...
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